{"id":1483,"date":"2019-01-31T07:15:23","date_gmt":"2019-01-31T11:15:23","guid":{"rendered":"https:\/\/www.imageretail.com\/proyectos\/banesco\/"},"modified":"2019-03-25T11:24:54","modified_gmt":"2019-03-25T15:24:54","slug":"banesco","status":"publish","type":"project","link":"https:\/\/www.imageretail.com\/en\/projects\/banesco\/","title":{"rendered":"Banesco"},"content":{"rendered":"<p>[et_pb_section bb_built=&#8221;1&#8243; _builder_version=&#8221;3.19.10&#8243; module_class=&#8221;gradient-b_a&#8221; custom_margin=&#8221;4rem||4rem|&#8221; custom_padding=&#8221;0px||0px|&#8221; next_background_color=&#8221;#000000&#8243; animation_style=&#8221;fade&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; make_fullwidth=&#8221;on&#8221; use_custom_width=&#8221;on&#8221; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; make_equal=&#8221;on&#8221; padding_right_2=&#8221;2%&#8221; padding_left_2=&#8221;2%&#8221; padding_top_1=&#8221;0%&#8221; padding_bottom_1=&#8221;0%&#8221; padding_right_1=&#8221;0%&#8221; padding_left_1=&#8221;0%&#8221; padding_top_2=&#8221;0px&#8221; padding_bottom_2=&#8221;0px&#8221; custom_padding=&#8221;0px||0px|&#8221; custom_margin=&#8221;0px||0px|&#8221;][et_pb_column type=&#8221;1_2&#8243;][et_pb_text admin_label=&#8221;Tit&#8221; _builder_version=&#8221;3.19.17&#8243; header_font=&#8221;|||on|||||&#8221; custom_margin=&#8221;0px|0px|0px|0px&#8221; custom_padding=&#8221;10%|0px|0px|0px&#8221; animation_style=&#8221;fade&#8221; animation_direction=&#8221;left&#8221;]<\/p>\n<h1>Banesco<\/h1>\n<p>Merchandising Management<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243;][et_pb_text _builder_version=&#8221;3.19.17&#8243; custom_padding=&#8221;2rem||2rem|&#8221; animation_style=&#8221;slide&#8221; animation_direction=&#8221;right&#8221;]<\/p>\n<p><em><strong>Do you want to know exactly <br \/>where every piece of\u00a0the Merchandising System<br \/>is located\u00a0in each agency, office or branch<br \/>and have it all under one Big Data?<\/strong><\/em><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#000000&#8243; _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;500ms&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;0px|||&#8221; custom_padding=&#8221;0px|||&#8221; padding_top_1=&#8221;0px&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;500ms&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_image admin_label=&#8221;Imagen Ppal&#8221; _builder_version=&#8221;3.19.10&#8243; src=&#8221;http:\/\/www.imageretail.com\/wp-content\/uploads\/2019\/01\/banesco-0.jpg&#8221; alt=&#8221;Banesco&#8221; \/][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;||0px|&#8221; padding_bottom_1=&#8221;0px&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;750ms&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_gallery _builder_version=&#8221;3.19.10&#8243; hover_overlay_color=&#8221;rgba(255,255,255,0.9)&#8221; gallery_ids=&#8221;395,388,389,390,391,392,396,387&#8243; show_title_and_caption=&#8221;off&#8221; posts_number=&#8221;3&#8243; db_image_max_width_tablet=&#8221;51&#8243; db_image_max_height_tablet=&#8221;501&#8243; db_image_row_spacing_tablet=&#8221;51&#8243; db_image_object_fit=&#8221;initial&#8221; db_image_center_titles=&#8221;left&#8221; \/][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#fdeb07&#8243; _builder_version=&#8221;3.19.10&#8243; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221; custom_margin=&#8221;0px|||&#8221; custom_padding=&#8221;0px|||&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;||0px|&#8221; padding_bottom_1=&#8221;0px&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Intro&#8221; _builder_version=&#8221;3.19.17&#8243; text_orientation=&#8221;justified&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221;]<\/p>\n<p><strong>I&amp;RS\u00a0<\/strong>detected the need to implement a specialized service in the transportation and installation of the Merchandising pieces in the different agencies or sales points.<\/p>\n<p>The new inventory system has an easy and quick way for maintaining the information that is being constantly updated.\u00a0 Through the blueprint of the agency, with the merchandising elements represented in their place with symbols, it\u2019s possible that the system quantify these elements in an inventory sheet.\u00a0 Likewise, it\u2019s possible that the system take into account only the new elements or modifications through a route in a sheet with a similar format; this with a view to screening the information at the moment of making minor changes in the agencies.<\/p>\n<p>In addition to that, there is a database that contains the entire profile of each agency in a technical file.\u00a0 In that database are ordered the main characteristics of the agencies, such as fa\u00e7ades, showcases, automatic cash machines, service elements, among others; this information is supported by its respective photographs.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;||0px|&#8221; padding_bottom_1=&#8221;0px&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;750ms&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_gallery _builder_version=&#8221;3.19.10&#8243; hover_overlay_color=&#8221;rgba(255,255,255,0.9)&#8221; gallery_ids=&#8221;393,394&#8243; show_title_and_caption=&#8221;off&#8221; posts_number=&#8221;3&#8243; db_image_max_width_tablet=&#8221;51&#8243; db_image_max_height_tablet=&#8221;501&#8243; db_image_row_spacing_tablet=&#8221;51&#8243; db_image_object_fit=&#8221;initial&#8221; db_image_center_titles=&#8221;left&#8221; \/][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#ffffff&#8221; next_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.19.10&#8243; background_color=&#8221;#fdeb07&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;1%||0px|&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; make_fullwidth=&#8221;on&#8221; use_custom_width=&#8221;on&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; padding_top_1=&#8221;0px&#8221; padding_bottom_1=&#8221;0px&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Tit History&#8221; _builder_version=&#8221;3.19.17&#8243; animation_style=&#8221;slide&#8221; animation_delay=&#8221;250ms&#8221;]<\/p>\n<h3><em>History<\/em><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#fdeb07&#8243; next_background_color=&#8221;#000000&#8243; _builder_version=&#8221;3.19.10&#8243; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;||0px|&#8221; padding_bottom_1=&#8221;0px&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Contents&#8221; _builder_version=&#8221;3.19.17&#8243; text_orientation=&#8221;justified&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221; custom_padding=&#8221;||6rem|&#8221;]<\/p>\n<p><strong>1997<br \/><\/strong>Banesco propitiates the merger of 5 savings and loan institutions to create Caja Familia E.A.P. for which\u00a0<b>I&amp;RS<\/b>\u00a0designed, developed and installed the Merchandising System in 74 agencies throughout the country.<\/p>\n<p><strong>2001<br \/><\/strong>Unibanca emerges from the merger of Caja Familia and Banco Uni\u00f3n.<br \/><strong>I&amp;RS<\/strong>\u00a0was in charge of the application of the new corporate image, as well as of drawing up the plans, design, development and installation of the Merchandising System in more than 160 agencies, nationally.<\/p>\n<p><strong>2002<br \/><\/strong>Banesco merges with Unibanca and generates one of the largest financial networks of the country.\u00a0 The new Banesco identity is taken on by the I&amp;RS team. After the design and development of the graphic pieces, I&amp;RS sets in motion all its logistics for installing the Merchandising System in more than 300 agencies throughout Venezuela.<\/p>\n<p><b><span lang=\"EN-US\">I&amp;RS<\/span><\/b><span lang=\"EN-US\">\u00a0has provided 450 Banesco offices coverage in the areas of:<\/span><\/p>\n<ul>\n<li>Merchandising Design (fittings and graphics)<\/li>\n<li>Installation and Updating<\/li>\n<li>Inventory of Elements and Graphics<\/li>\n<li>Drawing up of plans and Photographic Registry per agency<\/li>\n<\/ul>\n<h3>Objectives<\/h3>\n<ul>\n<li>Merchandising Design<\/li>\n<li>Inventory the existing Merchandising (Elements and associated Graphics)<\/li>\n<li>Identification of Showcases and dimensions<\/li>\n<li>Identification of available Spaces (Development new pieces)<\/li>\n<li>Photographic Study<\/li>\n<li>Registry of Each Agency<\/li>\n<\/ul>\n<h3>Processes<\/h3>\n<p><strong>PHASE I<\/strong><\/p>\n<p><strong>\u2022 Requirements and Information<\/strong><\/p>\n<ul>\n<li>List of agencies and their plans<\/li>\n<li>Amount of Elements and Criteria regarding Location of Elements and Graphics<\/li>\n<\/ul>\n<p><strong>\u2022 Information Processing<\/strong><\/p>\n<ul>\n<li>General Coordination<\/li>\n<li>Organization of the Agencies Route<\/li>\n<li>Registry of Agency<\/li>\n<li>Induction to the Team<\/li>\n<\/ul>\n<p><strong>\u2022 Gathering information<\/strong><\/p>\n<ul>\n<li>Visit to the Agencies<\/li>\n<li>Verifying and Location of Merchandising<\/li>\n<li>Registry of Agency in the plans and photographs<\/li>\n<\/ul>\n<p><strong>PHASE II<\/strong><\/p>\n<p><strong>\u2022 Processing Information<\/strong><\/p>\n<ul>\n<li>Prepare Merchandising Plan per Agency<\/li>\n<li>Prepare Inventory Chart per Agency<\/li>\n<\/ul>\n<p><strong>\u2022 Final Inventory Documentation<\/strong><\/p>\n<ul>\n<li>Merchandising Plant per Agency<\/li>\n<li>Visual identification of Elements and associated Graphics<\/li>\n<li>General Inventory Chart<\/li>\n<li>Identification of Showcases and available Spaces<\/li>\n<li>Recommendations<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#000000&#8243; next_background_color=&#8221;#fdeb07&#8243; _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;500ms&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;0px|||&#8221; custom_padding=&#8221;0px|||&#8221; padding_top_1=&#8221;0px&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;500ms&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Tit Costa Azul&#8221; _builder_version=&#8221;3.19.10&#8243; header_font=&#8221;|||on|||||&#8221; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;||0px|&#8221;]<\/p>\n<h1>BANESCO<br \/>Agencia Costa Azul<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; padding_bottom_1=&#8221;0px&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;750ms&#8221; padding_top_1=&#8221;0px&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_gallery _builder_version=&#8221;3.19.10&#8243; hover_overlay_color=&#8221;rgba(255,255,255,0.9)&#8221; gallery_ids=&#8221;397,398,399,400,401,402,403,404,405,406,407&#8243; show_title_and_caption=&#8221;off&#8221; posts_number=&#8221;3&#8243; db_image_max_width_tablet=&#8221;51&#8243; db_image_max_height_tablet=&#8221;501&#8243; db_image_row_spacing_tablet=&#8221;51&#8243; db_image_object_fit=&#8221;initial&#8221; db_image_center_titles=&#8221;left&#8221; \/][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#ffffff&#8221; next_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.19.10&#8243; background_color=&#8221;#fdeb07&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;1%||0px|&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; make_fullwidth=&#8221;on&#8221; use_custom_width=&#8221;on&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; padding_top_1=&#8221;0px&#8221; padding_bottom_1=&#8221;0px&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Tit Background&#8221; _builder_version=&#8221;3.19.17&#8243; animation_style=&#8221;slide&#8221; animation_delay=&#8221;250ms&#8221;]<\/p>\n<h3><em>Background<\/em><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#fdeb07&#8243; next_background_color=&#8221;#fdeb07&#8243; _builder_version=&#8221;3.19.10&#8243; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; custom_margin=&#8221;||0px|&#8221; custom_padding=&#8221;||0px|&#8221; padding_bottom_1=&#8221;0px&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Contents Costa Azul&#8221; _builder_version=&#8221;3.19.17&#8243; text_orientation=&#8221;justified&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221;]<\/p>\n<p>Banesco ha mantenido una relaci\u00f3n con Image &amp; Retail Solutions de casi dos d\u00e9cadas durante las cuales ha consolidado su imagen de ser un banco innovador, cercano, amigable, humano y con la m\u00e1s avanzada tecnolog\u00eda para hacerle la vida a los clientes, m\u00e1s f\u00e1cil.<\/p>\n<p>El equipo de I&amp;RS es el encargado de dise\u00f1ar, desarrollar e instalar los elementos de Merchandising en sus m\u00e1s de 450 agencias a nivel nacional, as\u00ed como para muchas de sus agencias en Panam\u00e1, Rep\u00fablica Dominicana, Puerto Rico y Estados Unidos.<\/p>\n<p>Nuestro reto en esa oportunidad, era asumir la nueva imagen de las agencias Banesco 2012, para lo cual el prototipo ideal estaba en la apertura de la agencia Banesco Costa Azul.<\/p>\n<h3>Soluci\u00f3n<\/h3>\n<p>Un ejemplo de los nuevos tiempos en dise\u00f1o, cercan\u00eda e innovaci\u00f3n tecnol\u00f3gica est\u00e1 representado en cada una de las propuestas de dise\u00f1o desarrolladas por I&amp;RS para el prototipo de la nueva agencia Banesco del Centro Comercial Parque Costa Azul, ubicado en la paradis\u00edaca Isla de Margarita, Venezuela, en donde destaca la presencia humana acompa\u00f1ada del nuevo posicionamiento \u201cBanesco Contigo\u201d, en dise\u00f1os y colores de gran atractivo que acompa\u00f1an al color corporativo Banesco.<\/p>\n<p>Tomando como base esta agencia se dise\u00f1\u00f3 un completo Sistema de Merchandising integrado por elementos de pared, Dream Freeze, Freestanding, un Muro de doble altura que da la bienvenida e invita a los clientes, Vallas, Bastidores con grandes impresiones, Vitrinas internas, Rotulaci\u00f3n interior, Impresi\u00f3n en Puerta Principal, Se\u00f1alizaci\u00f3n General y Se\u00f1alizaci\u00f3n Direccional.<\/p>\n<h3>Detalles del Proyecto y N\u00famero de Piezas<\/h3>\n<ul>\n<li>Sistema de Merchandising<\/li>\n<li>Se\u00f1alizaci\u00f3n<\/li>\n<li>Posicionamiento<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; specialty=&#8221;off&#8221; prev_background_color=&#8221;#ffffff&#8221; _builder_version=&#8221;3.19.10&#8243; background_color=&#8221;#fdeb07&#8243; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;1%||0px|&#8221; animation_style=&#8221;fade&#8221; animation_delay=&#8221;250ms&#8221;][et_pb_row _builder_version=&#8221;3.19.10&#8243; make_fullwidth=&#8221;on&#8221; use_custom_width=&#8221;on&#8221; custom_margin=&#8221;0px||0px|&#8221; custom_padding=&#8221;0px||0px|&#8221; padding_top_1=&#8221;0px&#8221; padding_bottom_1=&#8221;0px&#8221; module_class=&#8221;cti_proyectos&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;CTA&#8221; _builder_version=&#8221;3.19.17&#8243; text_orientation=&#8221;center&#8221; animation_style=&#8221;slide&#8221; animation_delay=&#8221;250ms&#8221;]<\/p>\n<h2><a href=\"https:\/\/www.imageretail.com\/en\/contact\/\">At I&amp;RS we are pioneers in designing an efficient Merchandising Installation and Management process for our clients.<br \/>We believe advantages and benefits for the profitability of your business<\/a><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Image &#038; Retail Solutions detected the need to implement a specialized service in transportation, installment and data of the Merchandising pieces in the different agencies or sales points.   The new inventory system offers an easy and speedy way for keeping the information constantly updated.<\/p>\n","protected":false},"author":1,"featured_media":1166,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"project_category":[21],"project_tag":[],"class_list":["post-1483","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-merchandising-management"],"yoast_head":"<title>Banesco - Image Retail Solutions<\/title>\n<meta name=\"description\" content=\"Specialized service in the transport, installation and data of Merchandising pieces in the different agencies or points of sale\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.imageretail.com\/en\/projects\/banesco\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Banesco - 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